Why you must be mad not to drive a German car
German cars. They have an undeniable reputation as some of the best cars available. But what makes German cars so very superior to their ‘normal’ automobile counterparts?
Well, it turns out there are a myriad of reasons why German cars have gained such a popular reputation. When Karl Benz patented the first automobile internal combustion engine in 1879, nobody could have predicted that Germany would well and truly be put on the map as car manufacturer leaders – a coveted spot they still maintain to this day.
Maybe the rich heritage associated with German car manufacture goes some way to explain the success of such car brands as Porsche, BMW and Mercedes Benz. Perhaps it’s been influenced by 8000 miles of German autobahn without speed limits! It could also be argued that Germany simply needed to produce cars of superior quality to match their endless roads – and propensity for fast driving!
Think about BMW. Their ethos is based on quality not quantity. BMW use the latest in technological advances to create cars that truly stand the test of time – the ‘ultimate driving machines’. This commitment to technology is reflected within the German culture – they bestow academic accolades upon senior staff working within the automobile industry and take real pride in their commitment to technology and engineering. We, as consumers, respond to this by snapping up German cars time and again – and these smooth, well run German vehicles never fail to impress.
As well as being closely associated with quality, style and endurance,German cars are often designed to appeal to those consumers who have big egos – and big bank balances. Porsche, BMW and Mercedes Benz are all classy cars – and can come with an equally classy price tag. Yet this doesn’t deter consumers – in fact, it encourages many people to part with their hard earned cash in a bid to become members of this ‘exclusive’ automobile club. In the words of Mercedes Benz – it’s ‘the best or nothing’ and who can argue with that?